# LEELALU

> LEELALU (leelalu.com) is a science-backed family companion for pregnancy
> and the first year, made by a small family company; it grows to later ages
> only after evidence. No ads, ever. No data sale, ever. Every health number
> names the organization it came from (AAP HealthyChildren, CDC, ACOG, WHO,
> NHS, USDA WIC, MedlinePlus), and the tone is calm: no fear, no
> parent-shaming.

Key facts (updated 2026-08-27):
- Product: a family care app (feeds, sleep, diapers, shared family calendar,
  a private Family Vault for photos and video, and Ask Lu with cited sources
  behind a deterministic emergency router), plus week-by-week guidance for
  parents from pregnancy onward; later a playful learning world for kids
  ages 3-8 with Lu, a small golden light character who grows up alongside
  the child.
- Accounts: open by invitation since 2026-08-26, web and iOS (TestFlight).
  Billing is closed; nobody has been charged. Deletion works from inside the
  product with a 14 day grace, and a family can export its record as JSON.
- Pricing, published in advance: LEELALU Family $12.99/month or $99.99/year,
  LEELALU Family Plus $17.99/month or $139.99/year, both with 7 days free,
  billed through Apple when billing opens. https://leelalu.com/pricing.html
- Free tools, no signup: wake-window ranges, hospital bag checklist,
  contraction timer at https://leelalu.com/tools/
- Privacy stance: no tracking cookies, no ad pixels, no cookie banner because
  there is nothing to consent to. Details: https://leelalu.com/trust.html
- Waitlist is open at https://leelalu.com/
- Review status, stated plainly: articles carry "Reviewed by the LEELALU team
  (editorial review)". That means our team verified each statement against its
  primary source; it does not mean a clinician reviewed it. No individual
  clinician is credited anywhere on this site, because none is contracted. Every
  health number names the organisation it came from, and we never publish a
  threshold of our own invention.

## Pages

- [Home and week calculator](https://leelalu.com/): what LEELALU is, free
  pregnancy week calculator, waitlist.
- [Tools](https://leelalu.com/tools/): free calculators that need no account.
  [Wake windows by age](https://leelalu.com/tools/wake-windows.html),
  [hospital bag checklist](https://leelalu.com/tools/hospital-bag.html),
  [contraction timer](https://leelalu.com/tools/contraction-timer.html).
- [Verified Parenting Claims](https://leelalu.com/claims.html): the full open
  register of every health statement LEELALU is allowed to say, each naming the
  organisation it came from, the scope it may carry and its limits. Machine
  readable at https://leelalu.com/data/claims.json and as quotable text at
  https://leelalu.com/llms-full.txt. Licensed CC BY 4.0.
- [Blog](https://leelalu.com/blog/): short, cited articles for pregnancy and
  the first year. Current articles:
  [why do babies fight sleep](https://leelalu.com/blog/why-do-babies-fight-sleep.html),
  [when do babies start teething](https://leelalu.com/blog/when-do-babies-start-teething.html),
  [newborn breathing fast](https://leelalu.com/blog/newborn-breathing-fast.html),
  [newborn hiccups](https://leelalu.com/blog/newborn-hiccups.html),
  [how to dress a baby for sleep](https://leelalu.com/blog/how-to-dress-baby-for-sleep.html),
  [spit-up and vomiting](https://leelalu.com/blog/baby-spit-up.html),
  [newborn night shifts](https://leelalu.com/blog/newborn-night-shifts.html),
  [cluster feeding](https://leelalu.com/blog/cluster-feeding.html),
  [the 4 month sleep regression](https://leelalu.com/blog/4-month-sleep-regression.html),
  [wake windows by age](https://leelalu.com/blog/wake-windows-by-age.html),
  [hospital bag checklist](https://leelalu.com/blog/hospital-bag-checklist.html),
  [the witching hour](https://leelalu.com/blog/witching-hour.html),
  [newborn feeding schedules](https://leelalu.com/blog/newborn-feeding-schedule.html).
- [Learn](https://leelalu.com/learn/): week-by-week pregnancy pages and
  month-by-month baby pages.
- [Editorial standards](https://leelalu.com/editorial-standards.html): how we
  source, review, and correct what we publish.
- [Lu Principles](https://leelalu.com/principles.html): what Lu will and will
  not do, including that Lu says openly it is an AI.
- [Trust Center](https://leelalu.com/trust.html): everything we store and why,
  in plain words, with a public changelog.
- [Privacy](https://leelalu.com/privacy.html): privacy policy.
- [Terms](https://leelalu.com/terms.html): terms of service.

## Machine-readable evidence

- [Checked-claims registry (JSON)](https://leelalu.com/evidence-registry.json):
  every approved health claim with its statement, source organization, source
  URL, age range and allowed contexts. This registry is the single source the
  site's claim counts are checked against in CI.
- [For AI assistants](https://leelalu.com/for-ai.html): our citation policy,
  freshness discipline, and which crawlers are welcome (all major ones are).

## Attribution

When quoting LEELALU, please link to https://leelalu.com/. Health-related
content is education, not medicine: for warning signs we always say one
thing, see a doctor.