Chapter one · Two pink lines

One calm, reviewed next step for your exact stage.

Where science learns to play.

LEELALU walks with your family from late pregnancy through the first 100 days. Guidance grounded in real research, one small thing to do together today, and a private place to keep the moment. Meet Lu, our honest AI companion who will always tell you he is AI. No ads, and your family's data is never for sale.

No ads. No data selling. Ever.

0→8
years together, and growing
Cited
reviewed advice names its source, or we say we do not know yet
0
ads, ever
$0
ever made from your data

What's happening with your baby this week?

Enter your due date or your child's birthday and see where you are this very week.

Every tip in this calculator names its source: the AAP, WHO, CDC or peer-reviewed research.

Chapter two · The growing years

One app for every age

It grows up right alongside your child.

Pregnancy to 12 months

The sleepless months

Sleep, feeding and milestones, matched to your baby's exact week and written for the middle of the night.

1 to 3 years

First words, big feelings

Language bursts, tantrum science, and offline missions you'll both actually enjoy.

3 to 8 years

A world of playful learning

Reading, numbers and kindness in a play world we are designing for the later years. We will open it only when it is truly ready.

Lu, a small glowing droplet of light hugging a golden star

Meet Lu

When a family starts hoping for a child, somewhere a small light switches on. That is Lu, our AI companion. Lu never pretends to be a person: he tells you he is AI, answers from reviewed sources, and says so plainly when he does not know yet. He is here for parents first, and we are teaching him to grow alongside your family.

Our story

We're not a startup that discovered parenting. We're parents who started a company.

It's 3 a.m. The baby is finally asleep on your chest, and you're afraid to move. You type one-handed into your phone: "is it normal if…" We know that night. We've lived it.

We're a family: a mom, a dad, and a little boy who just turned three. Somewhere between the first tooth and the first sentence, we decided the next million families shouldn't have to guess. LEELALU was born the same year our son turned three, and he's our employee zero: every feature ships only if it's good enough for him.

A mom, a dad, and one small boss. The LEELALU family

Three promises we made to our son

Science you can check

Reviewed advice cites real research, with the source right there. When the evidence is mixed, or we do not have a reviewed answer yet, we say so.

Your attention stays yours

No ads, not for you and never for your child. And your family's data is never for sale.

A price every family can afford

A genuinely useful free tier and a fair family price, because calm help shouldn't be a privilege.

The founders on their wedding day, walking across a desert with a lace parasol

The day it all began

The founders at home during pregnancy, both smiling

Waiting for our employee zero

Mom laughing while dad lifts their baby son in the air on the family couch

The family behind LEELALU

Chapter three · Forever

Some stories are worth keeping for life.

Every milestone, every first word, every drawing, saved in your child's Memory Capsule. It lives on your own device, nothing is stored without your explicit Remember, and you can export or delete it all anytime.

The families who join the waitlist now help shape every chapter we write next.

Coming soonThe app is still being built. There is no price and no subscription today, and nothing to pay for yet.

Join the waitlist, free

We will decide pricing later and tell the waitlist first, in plain words, before anything ever costs money. Terms

An interlude · The map

From two pink lines to the first backpack

The whole path, honestly drawn. Gold stops already work, before any app exists. Coral stops open at launch.

  • Live today
  • Opens at launch
You are here
  1. Live now · Free

    A hello from our family

    Your first email is a real welcome from the family behind LEELALU. It lands the same day you join, and we read every reply.

  2. Live now · Free

    One short email a week

    Matched to your exact pregnancy week or your child's age. Written by humans. Every claim links to its source. Three minutes, start to finish.

  3. Live now · Free

    Your place on the waitlist

    Joining takes an email and nothing else. No card, no price, no subscription. The waitlist hears every step first, including whatever we decide about pricing later.

  4. Live now · Free

    Free tools on this site

    The week-by-week calculator already works, right on this page. Try it with your due date or your child's birthday. No email needed.

Launch day · the app opens here

Past this point, Lu is still lighting the lamps. The parent app comes first, and it is being built now. Your place in line walks through the gate with you.

  1. At launch

    A profile that grows by itself

    Start it from a due date or a birthday. From then on, everything matches your child's age, week by week, on its own.

  2. At launch

    A feed you can read at 3 a.m.

    Sleep, feeding and milestones for this exact week. Short enough for one tired hand in the dark.

  3. At launch

    An AI companion for parents

    Lu tells you it is AI, and answers cite reviewed sources. When we do not have a reviewed answer yet, Lu says so and helps you take the question to your doctor. Education, not medicine.

  4. At launch

    Missions away from the screen

    Little quests to play together. Find three red things in the kitchen. Ten minutes on the floor counts.

  5. Lu, a small glowing light with big dark eyes After launch · from age 3

    The world with Lu opens

    We are designing a play world with Lu for the years after the parent app: reading, numbers and kindness as gentle adventures that end softly. It is not built yet, and it will open only when it earns its place.

  6. At launch

    The Memory Capsule

    First word, first steps, first drawing, saved in one place on your own device. Export everything or delete everything, anytime. It belongs to your family, not to us.

Age 8. The backpack is packed, and Lu rides in the side pocket.

Three promises, carved at the trailhead

  • No ads, ever
  • Your data is never sold
  • Reviewed advice cites its source

The next stop on this map is your name.

Save my place

Nothing to pay until doors open. You can leave the list anytime.

Lu holding a golden star

Chapter four · Yours

The next chapter starts with your family.

Join the waitlist and get one short, useful email a week, written for exactly where your family is. The waitlist hears every big step first, including whatever we decide about pricing later.

The date is optional: a due date or a birthday. It makes your very first email match your exact week.

Prefer to just say hi? Write to hello@leelalu.com
If your circumstances ever change, one email to us changes everything we send. No questions asked.