How we write about pregnancy and parenting. Published July 21, 2026. This page changes only in public: every edit lands in the changelog below.
Every factual claim in a LEELALU article cites a primary source: the American Academy of Pediatrics, ACOG, the CDC, the WHO, or peer-reviewed research. We link the source next to the claim, not in a pile at the bottom. If we cannot find a primary source, we do not make the claim. If the evidence is mixed, we say it is mixed.
LEELALU explains what science knows. It never diagnoses, never doses, never replaces your clinician. On warning signs our articles say one thing: contact your doctor, and in an emergency, call 911. Red-flag guidance in every health article follows published clinical criteria and is reviewed before publication.
Articles are researched and written by the LEELALU Research Desk: our team verifies each fact against the original source before an article is published, and rechecks every article at least every 6 months. Health articles carry an editorial review credit from the LEELALU team, and that is exactly what it means: we verified each statement against its primary source, we did not originate it. No article gives health guidance beyond what its cited sources state, and we never publish a number, threshold or warning sign of our own invention. We plan to contract a named, board-certified medical reviewer once the product is further along. On the day that happens, reviewed articles will carry that person's name, credentials and the date they reviewed that specific article, and no name will appear here before it is true.
Parenting media earns clicks with fear. We refuse. Articles lead with what is normal, give ranges instead of deadlines, and never use worry as a hook. Milestones are ranges, not races: a child who is fine is described as fine.
If we get something wrong, we fix it and say so: the correction is noted on the article itself with a date. Found an error? Write to hello@leelalu.com: a person reads it, and factual reports get a reply.
See also: Trust Center · Lu Principles · Privacy